droidcon London

Branding and Marketing for Tech Conference

droidcon London is Europe’s largest Android technology conference.

 

Each year the conference welcomes 2,000 attendees for 2 days of talks, workshops, and networking.

 

In 2018 and 2019, I managed and designed the branding and marketing collateral of the conference.

My first droidcon London was the tenth iteration of the event — a milestone celebrated throughout our branding and marketing campaign. Every visual for the event, from the onsite signage to a massive 4-meter balloon was themed around the idea of “droidcon London’s 10th Birthday Bash” and featured Google’s iconic android in assorted party gear (hats, bow ties, sunglasses).

droidcon-Ldn-2018-slideshow-big_crowd
droidcon-Ldn-2018-slideshow-volunteers
droidcon-Ldn-2018-slideshow-crowd
droidcon-Ldn-2018-slideshow-tote_bag
droidcon-Ldn-2018-slideshow-exterior_BDC
droidcon-Ldn-2018-slideshow-cupcakes
droidcon-Ldn-2018-slideshow-digital_sign
droidcon-Ldn-2018-slideshow-cake
droidcon-Ldn-2018-slideshow-shirt_guide.
droidcon-Ldn-2018-slideshow-shirts

For 2019, we chose to celebrate another tech milestone — the 50th anniversary of the moon landing (which, if I’m being honest, was just a great excuse to put the android into various lunar situations).

Once again, everything from the lowliest drink ticket to to the venue’s exterior windows featured Android variations on NASA’s Apollo moon landing missions including a droid-lander, a lunar rover, and my personal favourite, a droid golfing on the moon. All of these illustrations were produced by me (with Irina Blok’s iconic Android logo as a base).

droidcon-Ldn-2019-slideshow-banner
droidcon-Ldn-2019-slideshow-guide
droidcon-Ldn-2019-slideshow-volunteers
droidcon-Ldn-2019-slideshow-crowd
droidcon-Ldn-2019-slideshow-drink_token.
droidcon-Ldn-2019-slideshow-stairs
droidcon-Ldn-2019-slideshow-exterior
droidcon-Ldn-2019-slideshow-golf_standee
droidcon-Ldn-2019-slideshow-rover_stande
droidcon-Ldn-2019-slideshow-BDC_floor
droidcon-Ldn-2019-slideshow-standees
droidcon-Ldn-2019-slideshow-bags
droidcon-Ldn-2019-slideshow-looking_up
droidcon-Ldn-2019-slideshow-speaker_spac

© 2019 by Craig Caron.

  • LinkedIn - Black Circle
  • Instagram - Black Circle