La Dolce Vita Poster.jpg

La Dolce Vita

Poster for classic film


At the centre of this poster is a composite image of the Trevi fountain and a still from Federico Fellini’s La Dolce Vita, which I originally created for one of many ad campaign concepts for a TIFF Cinematheque series entitled “Summer in Italy.” 


While the final campaign went in almost the exact opposite direction, I still wanted to do something with the image, so I quickly dashed off this poster.

It didn’t take me very long to recognise that my design was a little too close for comfort to Sam Smyth’s poster for L’Avventura. (Though I still like the image at the centre!)